Questions marketing teams ask
Straight answers to what teams ask before they start
We bring leads back from tradeshows. Does ProspeQ handle those?
Yes - that is a core use. Import an exhibitor list, your badge scans or a manual list, and ProspeQ scores every lead for fit and lets you allocate the good ones straight to sales with a handoff note. Each event is tracked, so you can see prospects, wins and conversion show by show.
How does it actually get sales to follow up?
It removes the two reasons reps skip follow-up: no time and no angle. Each lead arrives already researched, with a fit score, the buying committee mapped, and a relevant draft to finish. There is nothing to dig up first, so the lead gets worked instead of parked.
Can I finally prove which events and campaigns made pipeline?
Yes. Every lead is tagged to the event or campaign that produced it and tracked through to the deal it becomes. So you can show, source by source, what your spend returned - not a guess.
How does the lead scoring work?
You define your ideal customer in plain terms: industries you sell into, ones to skip, company size and geography. ProspeQ scores each lead 0 to 100 against that, with a written reason you can read and challenge. Re-score whenever your ICP changes.
Will the outreach sound like AI spam?
No, and that is deliberate. You set your voice once, with a list of phrases the AI must never use. Drafts come out in plain, human language that your reps finish and send - never auto-blasted.
Does it replace our CRM?
No. ProspeQ sits alongside it. Pull contacts in from HubSpot or Pipedrive to score and work. You keep your CRM.
Why not just use ChatGPT and our CRM?
ChatGPT writes a draft when you ask it to. It does not score your list against your ICP, map the buying committee, tag each lead to the event that produced it, or track it through to won or lost. ProspeQ does that work across your whole pipeline, then hands your reps a draft to finish - so the follow-up actually happens.
Where is our data, and is it used to train AI?
Your data is hosted in Australia, encrypted, behind compulsory multi-factor authentication, and is not used to train any AI model.
How long to get going?
An afternoon. Import a list, set your ICP, and start scoring. The trial is 14 days with no credit card, so you can see the difference before you pay.
Question not here? Ask us.